JJ Abrams pulls a sneaky and releases a surprise ’10 Cloverfield Lane’ trailer
JJ Abrams, you sneaky sumbitch. If reports from around the country are true, then JJ Abrams and Bad Robot managed to sneak a trailer for a film called 10 Cloverfield Lane into theaters in front of the...
View ArticleJ.J. Abrams Teases A ‘Cloverfield’ Sequel With A Teaser And Title For Bad...
According to reports over at Collider and Slash Film, J.J. Abrams just unleashed a heck of secret from the folks at Bad Robot. A rumored project with Dan Trachtenberg — the filmmaker behind the short...
View ArticleHow J.J. Abrams Hid ’10 Cloverfield Lane’ From The World
Yesterday, J.J. Abrams announced a Cloverfield sequel was on the way. In fact, it was coming less than two months from now, on March 11. This stunned everybody: Nobody knew this was happening, not...
View Article‘Cloverfield’ Cinematic Universe makes perfect sense if you were paying...
Spitting in the face of spoiler culture, last night Bad Robot and J.J. Abrams dropped the trailer for “10 Cloverfield Lane,” managing to pull off what might be the biggest Mystery Box™ of all time....
View Article’10 Cloverfield Lane’ Has Already Started Its Viral Marketing
J.J. Abrams’ Cloverfield sequel, 10 Cloverfield Lane, appeared suddenly, surprising everyone. And even though the movie is arriving in a month or so, that doesn’t mean it won’t have a viral marketing...
View ArticleThe ’10 Cloverfield Lane’ Super Bowl Spot Provides A Deeper Look At The...
In addition to the much-hyped Civil War trailer, and some meta-commercial tie-ins for Batman V Superman during the Super Bowl 50 pre-game, we got our first (slightly) expanded look at the upcoming...
View ArticleSuper Bowl 50’s Movie Trailers: The Winners And The Losers
As Super Bowls go, last night’s showdown between the Denver Broncos and the Carolina Panthers was not exactly the stuff of legend. The low-scoring game didn’t quite deliver any of the electrifying...
View Article’10 Cloverfield Lane’ Offers More Plot Details In A New TV Spot
10 Cloverfield Lane is a movie the cast and crew have kept under wraps for years. But, of course, you need to reveal at least some of your plot, which is where this new extended TV spot comes in....
View Article’10 Cloverfield Lane’ Tells A Deeper Story With Subliminal Images
Subliminal messaging is controversial as an advertising technique, but if you’re looking to hide stuff in your movie trailer, it’s incredibly useful. And, needless to say, 10 Cloverfield Lane is...
View ArticleJ.J. Abrams Hints At The Monster In ’10 Cloverfield Lane’
10 Cloverfield Lane is coming out next week, and J.J. Abrams and Bad Robot have done an excellent job keeping it under wraps. But that doesn’t mean Abrams won’t drop hints, and he does just that in a...
View Article‘10 Cloverfield Lane’ Director Dan Trachtenberg Talks About The Secrets Of...
What a crazy thing! Out of nowhere, in mid-January of 2016, a mysterious new trailer hits theaters about three people trapped in an underground bunker (played by Mary Elizabeth Winstead, John Goodman,...
View Article‘10 Cloverfield Lane’ Is Scary, Bonkers, And A Whole Lot Of Fun
The best way to see 10 Cloverfield Lane is to know as little as possible – but, then again, what a weird thing for me to tell you. You have to pay to see this movie and I saw it for free. Actually,...
View Article‘Cloverfield’ Revisited: Rewatching The World’s First Clickbait Monster...
I remember Cloverfield causing a mini-sensation when it came out, the secretive marketing campaign helping build the kind of anticipation you rarely see for a $25 million movie from a first-time...
View ArticleReview: Great performances make ’10 Cloverfield Lane’ a cut above most thrillers
If you walk into the theater expecting a direct sequel to Cloverfield, you may be disappointed, but I'd expect most audiences to be quite satisfied with the smart, character-driven thriller that is 10...
View ArticleLet’s talk about those last 10 minutes of ‘10 Cloverfield Lane’
WARNING: MAJOR SPOILERS AHEAD To be clear – in case you somehow accidentally stumbled into this article with the words “last 10 minutes” in the headline – I am about to delve into the ending of new...
View ArticleIs the 10 Cloverfield Lane marketing completely misleading?
SPOILER ALERT! HitFix's Roth Cornet, Drew McWeeny and Chris Eggersten share their thoughts on the mysterious sci-fi drama 10 Cloverfield Lane and whether the marketing has done the job of letting...
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Friday Conversation: What Five Things Would You Bring Into Your Doomsday...
With 10 Cloverfield Lane highlighting the joys of living in a fallout shelter (haven’t seen it, that’s about right, right?), we thought it made sense to ask our staff to weigh in on what they’ve been...
View ArticleIs a ’10 Cloverfield Lane’ backlash inevitable?
Welcome back to another episode of Nightmare Fuel, your weekly dose of horror here at HitFix. This week I chat with F This Movie! editor-in-chief and Daily Dead contributor Patrick Bromley about 10...
View ArticleThe Craziest Theories About The ‘Cloverfield’ Films To Make You Feel A Little...
The first Cloverfield struck a nerve with a lot of moviegoers when it first came out, and not just the ones it made violently sick. Sure, the movie wasn’t perfect: It was indeed the first “clickbait...
View ArticleDid You Catch The Sneaky Cameo In The Beginning Of ’10 Cloverfield Lane?’
WARNING: If you haven’t seen 10 Cloverfield Lane yet, go immediately. There won’t be spoilers for the actual movie below, but it’s pretty great and this tidbit might be cool to find out fresh. There’s...
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